He has spent nearly four decades in the banking industry. Luiz Carlos Trabuco Cappi took over as the top leader in 2009 for Bradesco. His work included holding down several positions at the financial conglomerate over a period of years. At a young age, he began as a clerk with the company and soon was in one of the highest level positions. It’s noted that Luiz Carlos Trabuco Cappi has an uncanny determination, fierce work ethic and strategic focus that’s helped him build a successful career. In his roles, he overcame many challenges at top level positions of leadership that spread across many bank departments. That experience gave Luiz Carlos Trabuco Cappi an insight to the understanding and knowledge about bank operations and systems many leaders lacked. Visit Business and Economics to learn more about Trabuco Cappi
As the bank president, his relentless leadership skills landed him in the bank insurance divisions top position where he remained close to 4 years. It was at this time many had witnessed, Luiz Carlos Trabuco Cappi, exhibit critical analytical abilities and focused leadership skills that allowed the insurer to deal with the market during dreadful economic times. From all this hard work, he took home the award for insurance personality of the year during 2003 in 2007 when he worked at the company.
Trabuco has shown a remarkable leadership skill while working as Bradesco’s president. He’s been instrumental getting them through several challenges where they dipped in the market and lost a dominance. This also came with a decrease in their customer base. Most community businesses viewed this as a troubling organization who was put shares at risk.
However, Luiz Carlos Trabuco Cappi knew exactly what to do. He quickly position himself to win back the public trust. Earlier before, Bradesco was known for snapping up unstable financial institutions and smaller banks in various acquisitions. They were also dealing with other bank competitors. CEO Luiz Carlos Trabuco saw the opportunity and took it. This move resulted in a $5.2 billion dollar acquisition for Bradesco to capture ownership of HSBC, the Brazilian branch. This historic move made the bank a leader in the market again and reconnected them with their customer base.